TRINNY London launches first in-store concept with Selfridges
Beauty brand TRINNY London has announced its partnership with Selfridges to launch its first in-store concept in three cities across the UK; London, Manchester and Birmingham
Launching in Selfridges Birmingham 25th-31st October, TRINNY London fans will be invited to discover their stackable cream based makeup range in store.
Now for the first time, TRINNY London is taking its unique concept behind Match2Me, its online tool that finds the right makeup shade from TRINNY London products to perfectly suit your skin, hair and eye combination, to Selfridges to deliver real-life customer experiences. Providing a chance to try the products in-store with a truly personalised service, the TRINNY London makeup artist team will be on hand to help shoppers discover their Match2Me.
45 minute one-to-one makeup consultation will be available at the counter booked through www.trinnylondon.com. All appointments are £45, redeemable against purchases on the day.
Founder and makeover extraordinare Trinny Woodall will be making an appearance at Selfridges Birmingham, giving the opportunity for loyal fans to meet her in person to chat all things makeup during ten-minute one-to-one ‘Trinny Time’ sessions. Customers who make a purchase from the Selfridges counter will receive a Trinny Time ticket, allowing them to return to meet with Trinny at the dedicated times.