Evans Cycles, the UK’s leading specialist bike shop, has today announced the opening of its brand new Birmingham store. Replacing the old site at Birmingham New Street Station, the new store reaffirms a strong commitment to helping grow cycling within the region and brings the total number of branches within the UK up to 50.
With over 12,000 square feet of floor space, the new store is situated on the ground floor of the popular House of Fraser building – allowing customers to reduce shopping trips and access a range of leading clothing and equipment brands all under one roof.
Stocking over 250 bikes, as well as the latest products from leading brands like Trek, Brompton, Fox Clothing and GORE® Wear, the store also comes complete with a fully equipped workshop and Shimano Service Center – offering expert mechanical assistance and honouring Evans Cycles’ new 24 Hour Servicing Pledge.
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With state-of-the-art furnishing, customers at the new Birmingham store will also have access to a host of the benefits shared with other stores across the country. These include 0% Finance, Price Match, Free Click & Collect and Evans Cycles’ market leading Ride to Work Scheme.
Since reopening all of its stores, Evans Cycles has provided hundreds of free bike MOTs to key workers and will continue to offer the service at the new Birmingham branch. Pumping up tyres, adjusting brakes and offering mechanical advice to keep the bikes of those who need them most in action.
As a transport provider, bicycle shops are listed as essential retailers on the Government’s official guidance and were permitted to stay open throughout the lockdown. In line with Evans Cycles’ other stores, strict safety measures have been introduced in the news store including limiting how many customers can enter at any given time, marking out ‘2 metre zones’ throughout the shop floor and eradicating touch points within the payment process.
