The Lowdown on luxury British homeware brand OKA

Founded almost two decades ago by Annabel Astor, Lucinda Waterhouse and Sue Jones, OKA has gone from a small mail-order business to having 14 stores nationwide. Their newest and
first store in the Midlands is in the premium retail and lifestyle destination, Edgbaston Village.

At OKA’s store in Edgbaston, you’ll find highlights from the new Autumn Collection, alongside classically-designed furniture and decorative accessories. The collection is showcased in seasonally-styled room sets – a source of inspiration for home lovers and redecorators alike. Don’t forget to check out their fabulous range of incredibly realistic faux flowers – choose from ready-made
bunches or have a bespoke bunch made up while you wait.

The brand’s ethos is that good design should be accessible to everyone. Since the company’s launch, OKA’s directors have travelled the globe and hand-picked pieces with a focus on fine craftsmanship and individuality. Should you need more guidance, the in-house interior design team can help with every element of home decorating.

This season’s collection evokes elements of the Orient and the Scottish Highlands, along with the OKA signature – English Country House Style. Co-founder Lucinda Waterhouse has used the River Thames as the backdrop for her traditionally designed modern apartment. The aim was to create a warm and comfortable environment in an urban setting, with the relaxed feel of the English countryside. This season’s additions include sculptural lamps, sumptuous velvet upholstered furniture and globally-inspired rugs.

Don’t miss OKA’s special offer for Dluxe readers this issue – £25 off orders over £200. Visit the OKA store on Harborne Road or explore the full collection online at

Exclusive Reader Offer
£25 off orders over £200
£25 off is valid on selected items on orders of £200 or more with code DLUXE25B.
Exclusions apply.
Offer cannot be used in conjunction with another promotion/discount and cannot be applied retrospectively. For full terms and conditions, visit
Valid until 05/11/2017, please quote DLUXE25B IN STORE (click and collect available)

OKA, 20-22 Harborne Road, Edgbaston
ONLINE at | BY PHONE 03330 042 042

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