THE BUTCHERS SOCIAL: HOW THIS PUB HAS ADAPTED TO THRIVE IN LOCKDOWN
The Butchers Social, an independent pub-restaurant in Henley-in-Arden, has adapted to life in lockdown by becoming a high-street shop, selling local produce and take-away meals – including its famous chicken wings.
Following the governments closure of eat-in restaurants, Mike Bullard chef-owner of The Butchers Social, initially began preparing sous-vide ready-meals for the residents of Henley-in-Arden to enjoy in the comfort of their own homes. Now taking it to the next level, The Butchers Shop is operating a full ‘click and collect’ service, sending shoppers a catalogue of products to order from ready for them to pick up in store.
Offering an alternative to the over-stretched supermarkets, the shop is filled with fresh fruit and vegetables, the finest quality meats, essential supplies like milk and flour, a selection of beers and wines, and even household plants. Not only does it enable locals to stock-up on their high-street; it also allows them to shop local, and support the small businesses and suppliers hit hardest by Covid-19.
What’s more, The Butchers Social continues to serve up its signature dishes – but this time, to be enjoyed at home. The Butchers Social’s shop has made some impressive sales in its newly adapted operation, with Mike and his staff selling over 150 Sunday lunches, 3,600 eggs and selling out of the restaurant’s famous chicken wings.
Local people of Henley-in-Arden are living by the ‘shop local’ mantra and have been happy to shop with Mike. Not only is the restaurant helping to support local suppliers, but is also signposting the free crisis call lines being operated by West Midlands mental health charity Living Well UK, for key workers and members of the public who are anxious during the pandemic. Eager to ensure that no-one is suffering alone, Mike is including cards with the numbers on in the take-away and pre-packed shopping collections, so people know where to turn to in these unprecedented times.