This Easter Sunday (4 April), animal lovers will once again be able to catch up with the four-legged residents of The Donkey Sanctuary Birmingham, as the charity’s award-winning Sanctuary From Your Sofa event returns for another virtual day out with the donkeys.
Viewers will be able to tune in from 10am to watch a series of live broadcasts from The Donkey Sanctuary headquarters in Sidmouth, as well as a host of pre-recorded videos from its regional sanctuaries around the UK, including the centre in Sutton Park.
During the visit to the Birmingham sanctuary, viewers can find out all about donkey friendships and the specific bonds between the resident donkeys. People will hear how donkeys treasure friendships and what can happen if friends are separated. Viewers can also find out if the past twelve months has strengthened the bonds between them.
The Easter Sunday event, which also coincides with International Carrot Day, follows a series of successful events in 2020, which saw The Donkey Sanctuary win the award for the Best Audience Engagement Campaign at the prestigious 2020 UK Social Media Awards.
Sue Brennan, Manager at The Donkey Sanctuary Birmingham, said: “Easter Sunday’s event will feature the resident donkeys, including our adoption donkeys Cisco, Jimmy, Oscar and Shocks.
“Last year’s events reached more than one million people across the world, so we’re really excited that the virtual event is back for all those people who are missing their ‘donkey fix’.”
Highlights from the forthcoming Sanctuary From Your Sofa include: spot the differences between a donkey and a mule; finding out what it takes to look after these incredible animals; learning about donkey behaviour; and the life-long, emotional bonds they form with each other and the humans they encounter.
As well as The Donkey Sanctuary Birmingham, all of charity’s regional centres, including The Donkey Sanctuary Ivybridge, The Donkey Sanctuary Manchester, The Donkey Sanctuary Belfast, and The Donkey Sanctuary Leeds will feature throughout the day.
The charity’s dedicated grooms, who spend their time caring for the resident donkeys, will lead each live and pre-recorded broadcast.