Award-winning Lichfield gin is a real tonic for Selfridges Birmingham

Award-winning Lichfield gin is a real tonic for Selfridges Birmingham

A new gin that is handmade in Lichfield, and which wowed judges in an international competition just five months after launching, is now available exclusively in Selfridges Birmingham.

Fifth Spire, which won a gold medal in the San Francisco World Spirits Competition in April this year, is made by Greywood Distillery.

Best friends Tom Lindsey and Rory McKerrell registered the business in late 2015 after a few months of making gin as a hobby and set up one of the UK’s smallest micro-distilleries, eventually launching their gin in November last year.

Fifth Spire creates its uniquely flavoured gin using twin copper stills, one of which contains the main botanicals such as juniper berries, coriander seed, cassia bark, angelica root, orris root, liquorice root, pink peppercorns, almonds, and Seville orange peel.

The other is only used for fresh citrus fruits including lemons, limes and grapefruit. When combined, the result is a smooth spirit that has a classic gin base and waves of citrus notes.

Tom said: “To win a gold medal at such a prestigious international competition has really helped to launch our brand and within a month of winning that we were invited to Selfridges.

“We’re  still producing on a very small scale – just a few thousand bottles a year – and we’re thrilled that Birmingham is now the exclusive city centre stockist and we’re looking forward to introducing our premium brand to the department store’s discerning customers.”

Sam Watts, general manager of Selfridges Birmingham, said: “Gin has never been more popular and because our customers are always keen to try out new brands we’re always on the look-out for interesting new talent. Fifth Spire really impressed us and the fact that we’re able to support a local distiller is even better.”

In 2016, UK drinkers bought 40 million bottles of gin – 12% more than the previous year, outstripping sales of sparkling wine and beer. Artisan distilleries are also on the rise, with more than 130 in the UK, double the number from 2012.

THE PERFECT WAY TO SERVE FIFTH SPIRE GIN

  • 50ml Fifth Spire Gin
  • 100ml premium tonic
  • Big glass
  • Lots of ice
  • Wedge of pink grapefruit

For more information on Selfridges Birmingham visit: www.selfridges.com/GB/en/features/info/stores/birmingham

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