LEICESTER MOTHER LAUNCHES LUXURY CHOCOLATE BRAND
The first ever superfood chocolate is here. Created in lockdown by Leicester mother Simrin Singh, Simsanté is a brand new luxury chocolate brand
The collection of handcrafted, organic and nutrient packed chocolate has more nutritional value than any other dark chocolate brand in the market, as it is infused with ancient grains, natural essential oils, protein rich nuts, gut strengthening spices, seeds packed with omega 3 and dark chocolate rich in flavanoids and other antioxidants.
Simrin Singh, who is a qualified Nutritionist is passionate about both nutrition and chocolate failed to find any guilt free nutritious chocolate that was bursting with flavour and delectable at the same time.
Drawing on her Indian heritage and knowledge of the unique alchemy of spices, her ayurvedic know-how, and her love of the cocoa bean, she has masterfully combined the best tasting organic chocolate, full of flavour, using only natural, plant-based ingredients which give a protein and antioxidant rich chocolate, bursting with goodness and sweetness only from natural ingredients and no refined sugars.
The options were either sugar-free or simply plain dark chocolates which were not appetising. Simrin wanted to create the best tasting organic chocolate, full of flavour, using only natural, plant-based ingredients which give a protein and antioxidant rich chocolate, bursting with goodness and sweetness only from natural ingredients and no refined sugars.
Simrin says: “Over the years, we have always been conditioned to believe that chocolate is a treat, a guilty pleasure. I wanted to change that misconception by using natural sweeteners, spices and other plant based ingredients to make ‘Super Chocolate’, pure, natural, guilt free indulgence.”
The unique flavour combinations come from Simrin’s Indian heritage of which she is passionate, and her deep knowledge of nutrition and flavour combining. She masterfully combines the sophisticated flavours with the delicate distinct notes of cacao, using herbs, spices and natural sugars that have superfood and known gut health benefits which have rarely been used in chocolate in the UK.
The spices used in the chocolates include ancient grains and Jaggery, which is made from pure sugarcane juice, known for its healing properties and offers a wonderful alternative to refined sugar. These and other ingredients have always been a prominent part of the Simsanté kitchen and now they can be part of yours.
The launch collection comprises 4 vegan choices and 2 vegetarian. The flavours include Matcha Tastic, Milky Magic, Orange Power, Protein Crunch, Nutri Nourish and Ayurvedic
The range is proudly: Protein Rich, superfood abundant, contains no refined sugars, gluten free, high in fibre, plant-based ingredients, GMO free.