Everything Branded, a promotional goods titan has agreed on an exciting new sponsorship deal! The deal is with its local basketball team, The Leicester Riders for the 2022-23 season to supply merchandise for the official club shop.
Paul Rowlett, the founder of Everything Branded and his team have forged significant partnerships in sports before. They recently entered into motorsport in a kit supply deal with Paddock Motorsport, which races in the British GT Championship. They also offered corporate endorsement to fellow veteran and war hero Brian Wood’s sports clothing brand Keep Attacking.
This new sponsorship deal is exciting for the back-to-back BBL Championship winners, Leicester Riders. They are also British basketball’s oldest team. The team are keen to encourage youngsters from the area to give this sport a try.
Now Everything Branded will this season be the exclusive merchandise and apparel partner of the Riders with a vision to improve the product mix and deliver value for fans over the course of the season. This deal will run concurrent to the existing deal Kappa have in place for the team kit and the official partnership in place for the supply of basketballs with Molten.
For further information on the Leicester Riders Basketball team, visit their website.